← New search

Other meanings of Design

Housing Policy

Design, Build and Sell Scheme

The Design, Build and Sell Scheme (DBSS) was a public housing initiative in Singapore introduced in 1996 and discontinued in 2011. It allowed private developers to design, build, and sell flats on land sold by the Housing & Development Board (HDB), with prices set by the developers but subject to eligibility conditions similar to those for standard HDB flats.

1996–2011
Active period
Years
13
Number of projects
Projects
~17,000
Total flats built
Approximate count
1

Origins and objectives

The DBSS was launched in 1996 as part of a broader effort to inject private-sector innovation into public housing. The scheme aimed to offer flats with better design and finishes than typical HDB units, while keeping prices below those of private condominiums. Under the scheme, the HDB released land parcels through open tenders, and successful developers were responsible for design, construction, and marketing. Buyers had to meet the same citizenship, income ceiling, and family nucleus requirements as for regular HDB flats, and they were subject to a minimum occupation period before resale. The first project, Premier@Tampines, was launched in 2002 and was well received, with prices about 10–15% higher than comparable HDB flats but lower than private condos.

2

Evolution and market impact

Over its lifespan, 13 DBSS projects were completed, yielding about 17,000 flats. The scheme was initially popular, but its later years saw controversy. In 2010, the launch of the Chancellor@Tampines project drew criticism when its prices were set at levels comparable to suburban condominiums, sparking public debate about affordability. In response, the government introduced measures to moderate pricing, such as requiring developers to price flats at a discount to comparable private condos. However, the scheme was also criticized for creating a hybrid product that did not fully deliver the quality of private housing or the affordability of public housing. The last DBSS project, Trivelis at Clementi, was launched in 2011, and the scheme was officially discontinued in the same year.

3

Legacy and policy lessons

The DBSS is often cited as a case study in public–private partnerships in housing. Its discontinuation was partly due to the difficulty of balancing developer profit motives with public housing objectives. The scheme also influenced later policies, such as the introduction of the Premium Flats model and the current Built-To-Order (BTO) system, which retains some design flexibility but keeps pricing and allocation firmly under government control. Analysts note that the DBSS highlighted the importance of clear pricing rules and the need to avoid creating a two-tier public housing market. The land parcels originally earmarked for DBSS were subsequently redeveloped for other uses, including executive condominiums and standard BTO projects.

4

Lesser-known aspects

A lesser-known fact is that the DBSS was initially conceived as a response to the 1990s property market downturn, with the aim of stimulating construction activity. Another niche detail: the scheme allowed developers to market flats directly to buyers, a departure from the usual HDB balloting process, which led to innovative marketing campaigns. However, the direct sales model also meant that buyers had less time to consider their purchases compared to BTO launches. Additionally, some DBSS projects featured unique architectural designs, such as sky gardens and double-volume spaces, which were rare in public housing at the time. The scheme also had a rule that buyers could not rent out their entire flat during the minimum occupation period, a restriction that was later relaxed for other housing types. Finally, the last DBSS project, Trivelis, was the only one to include a childcare centre within its premises, reflecting evolving community needs.

Glossary

HDB
Housing & Development Board, Singapore's public housing authority.
BTO
Built-To-Order, the current system where HDB builds flats based on demand.
Minimum occupation period
The duration a buyer must live in the flat before reselling it.

The DBSS was a unique experiment in Singapore's public housing landscape, and its lessons continue to inform housing policy.